It ain’t over til’ the cash register rings...
2This is the final frontier for branding efforts. This is the point at which a consumer decides to put down the product next to yours and pick yours up in pursuit of a better product/buy. Don’t blow it. Research has sited brands like Apple extending it’s brand experience into the realm of innovative packaging that mirrors the technical innovations it contains. It’s more than a box, it’s an opportunity.
Shorewood Floors (hardwood prefinished flooring) 2 color on white corrugate—
Why should this package matter? Because it’s basically an on job site business card that carries the website URL. I let’s the builders and property owners know that they have chosen to use only the best building materials right down to the floors.